{"id":510,"date":"2019-03-07T19:24:22","date_gmt":"2019-03-07T19:24:22","guid":{"rendered":"http:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/?page_id=510"},"modified":"2019-03-07T19:24:22","modified_gmt":"2019-03-07T19:24:22","slug":"sugar-means-ships","status":"publish","type":"page","link":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/sugar-means-ships\/","title":{"rendered":"Sugar Means Ships"},"content":{"rendered":"<table style=\"width: 100%;\">\n<tbody>\n<tr>\n<td><a href=\"\/blogs\/worldwariposters\/?pdfemb-serveurl=https%3A%2F%2Fapps.lib.ua.edu%2Fblogs%2Fworldwariposters%2Ffiles%2Fsecurepdfs%2F2019%2F03%2Fu0003_0004200_0000007.pdf\" class=\"pdfemb-viewer\" style=\"\" data-width=\"max\" data-height=\"max\" data-mobile-width=\"500\"  data-scrollbar=\"none\" data-download=\"off\" data-tracking=\"on\" data-newwindow=\"on\" data-pagetextbox=\"off\" data-scrolltotop=\"off\" data-startzoom=\"100\" data-startfpzoom=\"100\" data-download-nonce=\"e96b642036\" data-disablerightclick=\"on\" data-toolbar=\"bottom\" data-toolbar-fixed=\"off\">u0003_0004200_0000007<br\/><\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table style=\"width: 100%;\">\n<tbody>\n<tr>\n<td>Title<\/td>\n<td>Sugar Means Ships<\/td>\n<\/tr>\n<tr>\n<td>Creator<\/td>\n<td>Earnest Fuhr<\/td>\n<\/tr>\n<tr>\n<td>Date<\/td>\n<td>1917<\/td>\n<\/tr>\n<tr>\n<td>Format<\/td>\n<td>15.5 x 19 in<\/td>\n<\/tr>\n<tr>\n<td>Description<\/td>\n<td>Earnest Fuhr\u2019s \u201cSugar Mean Ships\u201d uses the visual metaphor of sucking supply ships through a straw to argue for reductions in domestic sugar consumption. The small supply ships carrying vital \u201carms,\u201d \u201csupplies,\u201d and \u201csoldiers\u201d become trapped in the vortex created by the opulently dressed city-dweller. A soldier in the distance desperately calls for assistance as he moves toward the billowing smoke of \u201cWAR,\u201d and yet the large, young woman sits comfortably, staring into her drink with indifference. The visual metaphor is further supported by the statistic, \u201cFor your beverages 400 million lbs. of sugar were imported in Ships last year.\u201d The woman\u2019s apathetic attitude, as well as the inclusion of the word \u201cyour,\u201d aims at persuading audiences to feel anger toward citizens unwilling to sacrifice luxury pleasures for the war effort, and especially shame for those selfish viewers participating in such indulgence. The United States Food Administration authored multiple campaigns to change American eating habits, and Fuhr&#8217;s poster exemplifies one strategy of getting Americans to rethink their behaviors by villainizing those continuing to consume sugar.<\/td>\n<\/tr>\n<tr>\n<td>Copyright and Terms<\/td>\n<td>Images are in the public domain or protected under U.S. copyright law (Title 17, U.S. Code), and both types may be used for research and private study. For publication, commercial use, or reproduction, in print or digital format, of all images and\/or the accompanying data, users are required to secure prior written permission from the copyright holder and from archives@ua.edu. When permission is granted, please credit the images as Courtesy of The University of Alabama Libraries Special Collections.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Title Sugar Means Ships Creator Earnest Fuhr Date 1917 Format 15.5 x 19 in Description Earnest Fuhr\u2019s \u201cSugar Mean Ships\u201d uses the visual metaphor of sucking supply ships through a straw to argue for reductions in domestic sugar consumption. The small supply ships carrying vital \u201carms,\u201d \u201csupplies,\u201d and \u201csoldiers\u201d become trapped in the vortex created &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/sugar-means-ships\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Sugar Means Ships&#8221;<\/span><\/a><\/p>\n","protected":false},"author":397,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-510","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/pages\/510","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/users\/397"}],"replies":[{"embeddable":true,"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/comments?post=510"}],"version-history":[{"count":1,"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/pages\/510\/revisions"}],"predecessor-version":[{"id":511,"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/pages\/510\/revisions\/511"}],"wp:attachment":[{"href":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/wp-json\/wp\/v2\/media?parent=510"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}