{"id":698,"date":"2019-03-08T18:11:59","date_gmt":"2019-03-08T18:11:59","guid":{"rendered":"http:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/?page_id=698"},"modified":"2019-03-08T18:11:59","modified_gmt":"2019-03-08T18:11:59","slug":"oh-boy-thats-the-girl","status":"publish","type":"page","link":"https:\/\/apps.lib.ua.edu\/blogs\/worldwariposters\/oh-boy-thats-the-girl\/","title":{"rendered":"Oh Boy That’s the Girl"},"content":{"rendered":"\n\n\n
u0003_0004200_0000004<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n\n\n\n\n\n
Title<\/td>\nOh Boy That’s the Girl<\/td>\n<\/tr>\n
Creator<\/td>\nGeorge M. Richards<\/td>\n<\/tr>\n
Date<\/td>\n1918<\/td>\n<\/tr>\n
Format<\/td>\n30 x 40 in<\/td>\n<\/tr>\n
Description<\/td>\nGeorge Richard\u2019s \u201cOh Boy! that\u2019s the Girl\u201d is a poster that reflects a seismic shift in gender relations taking place during WWI, a conflict in which women became increasingly active in jobs and activities traditionally reserved for men. The image foregrounds a soldier holding a donut and gesturing approvingly backwards toward a tall, slender woman holding a tray before a sweeping landscape. The Salvation Army grew in popularity during this time period in part due to its reputation for comforting soldiers overseas with freshly baked donuts; and this poster implores audiences to donate money in order to \u201cKeep Her on the Job.\u201d The bold and emphatic text, \u201cOh, Boy! that\u2019s the Girl!\u201d captures the soldier\u2019s excitement mirrored in his face, and the placement of the text to the right of the woman stands out against the dark blue skyline. The woman\u2019s role as an \u201cArmy Lassie\u201d is certainly defined in traditional feminine terms of hospitality and servitude to men, but this framing should not obscure the rather radical nature of her participation. Unlike so many women in World War I posters, this woman is not a mere sex symbol, helpless damsel, or spouse anxiously awaiting her lover\u2019s return. Instead, she is depicted as a patriotic American bravely working in a war zone alongside men. The androgynous dress and physical features shared by the two figures suggests that women are not as dissimilar to men as commonly believed. However, despite a considerable amount of gender ambiguity, the poster ultimately argues that it is up to the viewer to keep men satisfied by supporting the United War Work Campaign.<\/td>\n<\/tr>\n
Copyright and Terms<\/td>\nImages are in the public domain or protected under U.S. copyright law (Title 17, U.S. Code), and both types may be used for research and private study. For publication, commercial use, or reproduction, in print or digital format, of all images and\/or the accompanying data, users are required to secure prior written permission from the copyright holder and from archives@ua.edu. When permission is granted, please credit the images as Courtesy of The University of Alabama Libraries Special Collections.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Title Oh Boy That’s the Girl Creator George M. Richards Date 1918 Format 30 x 40 in Description George Richard\u2019s \u201cOh Boy! that\u2019s the Girl\u201d is a poster that reflects a seismic shift in gender relations taking place during WWI, a conflict in which women became increasingly active in jobs and activities traditionally reserved for … <\/p>\n

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