||Albert Herter was a well-known American painter, and in this poster for the United War Work Campaign, Herter juxtaposes the dreary conditions facing soldiers overseas against the warm and inviting hospitality provided by the Young Men’s Christian Association (Y.M.C.A.) and Young Women’s Christian Association (Y.W.C.A), two of the seven non-profit organizations responsible for the United War Work Campaign. Y.M.C.A. and Y.W.C.A. contributed to the war effort by establishing hospitality camps to boost morale. In the poster, a group of soldiers in a dark, snowy forest gaze pensively up at a bustling lodge with bright light and activity beaming from the windows. The entrance doors are swung open, and two figures, potentially women given the posture and uniform, seem to playfully beckon the men to join the festivities. Of course, providing soldiers with a “HOME OVER THERE” requires support; and thus, the poster promotes the service being provided by “More than 2000 Such Homes for Our Boys,” and implores audiences to donate funds to make war a little more bearable for those who fight.
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